This is my way of sharing useful information about products, ingredients, packaging, and any other items of interest to consumers of natural cosmetics and toiletries.
I hope you will enjoy this blog enought to pass it on to educate others about Nen's Naturals Inc. products and their superiority in quality and sensibility over “chemicalized” cosmetics and toiletries.
Research Efforts
Nen’s Naturals Inc. strives to create the most natural cosmetic and toiletry products. We don’t just combine ingredients by trial and error. Our products are the result of careful research and testing.
Some of the sources we consult are chemistry books, to ensure that we fully understand the properties that various ingredients have both on their own and in combination with other ingredients. This is an important part of our research because a product must be safe and, just as importantly, accomplish what it is purported to accomplish.
Another source of research is the scientific journal - and there are many. Scientific journals on topics such as toxicology are peer review journals that publish research on various studies. Studies on ingredients are most useful to us, of course, but there are other things of interest. We can learn from such journals the studies that have concluded certain things about products. Citronella and catnip, for example, are plants believed to repel mosquitos. But do they? You had better believe it! In a recent study, scientists found that essential oil of citronella was found to be 40% more effective than other mosquito repellents, especially when applied directly onto the skin. Another recent study found that catnip essential oil was as effective as DEET but at 1/10th of the concentration! This is important for a naturals company to know because it can influence how we use this essential oil in our products, how we mix it and combine it with other ingredients to provide the most effective product while ensuring that the useful aspects of a particular ingredient are not obscured by the manner in which it is incorporated into a product.
Another source of research is the body of research on environmental issues. This is important because I need to know what species of plants, trees and other natural elements are being over-harvested - obviously, use of such products is contrary to Nen’s mission. I also need to be aware of issues that affect packaging, such as recycling, landfill issues, and so on. I need to be aware of new distillation and extraction methods and of evidence of ingredients with preserving properties.
Finally, I consider other widespread sources to learn as much as we can about trends in cosmetics and toiletries, about newly isolated botanical extracts, oils, and other ingredients, and about trends in packaging, delivery, and marketing. There is so much to know.
Although research is a big part of creating new products, we also listen to customer feedback and are grateful to those who provide it.
Creating natural cosmetics and toiletries is my passion, but creating effective, safe and environmentally friendly products is a lot of hard work. I just wanted you to know that I don’t take these responsibilities lightly.
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